| 11:45 a.m. | Registration/Check-in |
| 12:00 p.m. | Luncheon and Welcome from the NYSE and WSJ Marisa Ricciard, Senior Vice President and Global Head of Marketing & Branding | NYSE Euronext Michael Rooney, Senior Vice President and Chief Revenue Officer | The Wall Street Journal |
| 12:30 p.m. | Introductory Remarks & Keynote Interview Sports Branding - Playing the Global Field Tony Hawk, Champion Skateboarder and President, Tony Hawk, Inc. |
| 1:15 p.m. | Keynote Panel
Featuring
: Jez Frampton, Global CEO, Interbrand Joseph Tripodi, EVP & Chief Marketing & Commercial Officer, Coca Cola Company Moderated by Simon Constable, The Wall Street Journal |
| 2:00 p.m. | Break |
| 2:15 p.m. | Keynote Interview: Channeling Social Media to Invigorate Global Brands Randi Zuckerberg, Founder, RtoZ Media Interviewed by Julie Angwin, Senior Technology Editor, WSJ.com |
| 3:00 p.m. | Global eCommerce: Shopping the World from Home Featuring: Paul Hurley, Chairman & CEO, Ideeli, Inc. Michael T. McCune, East Asia Market Strategist, Iconoculture Dan Rosensweig, President & CEO, Chegg, Inc. Kevin P. Ryan, CEO, Gilt Groupe, Inc. Moderated by: Kelly Evans, Columnist, The Wall Street Journal |
| 3:45 p.m. | Break to View Closing Bell |
| 4:15 p.m. | Keynote Interview: Perfecting Your Social Media Strategy on the Global Runway Angela Ahrendts, CEO, Burberry Interviewed by Kelly Evans, Columnist, The Wall Street Journal |
| 5:00 p.m. | Keynote Interview: Howard D. Schultz, Chairman, President & CEO, Starbucks Corporation Interviewed by Simon Constable, The Wall Street Journal |
| 5:45 p.m. | Closing Remarks |
| 6:00 p.m. | Trading Floor Reception |
| * All of the above sessions include approximately 15 minutes for Q&A. |
